Good news! I am delighted to let you know that the ProfitBoost R Package is now freely available on Github! This package contains all the codes used in my latest marketing science publication, Managing Churn to Maximize Profits, co-authored with Sunil Gupta. I am now working on a tutorial that will explain all the steps needed to use the package successfully. A big thank you to Robin van Emden who co-developed the package with me. The package will be submitted to CRAN this Fall.

Please feel free to consult my github page for more update or contact me if you have any question.

Wishing you a happy Profitboost experience!

Aurelie