Publication Type: Journal Article

On the Predictive Content of Production Surveys: a Pan-European Study

International Journal of Forecasting, 21(2), 363-375.
Lemmens, A., Croux, C. and Dekimpe, M.G.

Bagging and Boosting Classification Trees to Predict Churn

Journal of Marketing Research, 43(2), 276-286.
Lemmens, A. and Croux, C.

Trimmed Bagging

Computational Statistics and Data Analysis, 52 (1), 362-368.
Croux, C., Joossens, K. and Lemmens, A.

Consumer Confidence in Europe: United in Diversity?

International Journal of Research in Marketing, 24 (2), 113-127.
Lemmens, A., Croux, C. and Dekimpe, M.G

Measuring and Testing Granger Causality over the Spectrum: An Application to European Production Expectation Surveys

International Journal of Forecasting, 24(3), 414-431.
Lemmens, A., Croux, C. and Dekimpe, M.G.

Sales Growth of New Pharmaceuticals across the Globe: the Role of Regulatory Regimes

Marketing Science, 28(4), 690-708. [*Equal contribution]
*Stremersch, S. and Lemmens, A.

Analytics for Customer Engagement

Journal of Service Research, 13(3), 341-356.
Bijmolt, T.H.A., Leeflang, P.S.H, Block, F., Eisenbeiss, M., Hardie, B.G.S., Lemmens, A. and Saffert, P.

Dynamics in International Market Segmentation of New Product Growth

International Journal of Research in Marketing, 29(1), 81-92.
Lemmens, A., Croux, C. and Stremersch, C.

Polymorphisms of the OXTR Gene to Explain Why Sales Professionals Love to Help Customers

Frontiers in Behavioral Neuroscience, 7(171), 1-13.
Verbeke, W.J.M.I., Bagozzi R.P., van den Berg W., and Lemmens, A.